Are Organic Social Networks Dead?

Organic reach on social media is getting harder and harder. Facebook’s reach was already declining in 2016. But in 2018 facebook’s news feed changed and reduced. Organic feed exposure by focusing on people. First (rather than giving business pages or media equal visibility). This triggered a massive drop in your company page exposure. Your prospect feeds – it’s now estimated that. Only 6% of your audience sees your organic posts. Linkedin is a bit more secretive about algorithm changes. But overall video has entered the fray, and. The frequency of your posts matters a lot. But as more and more paid ads come into play and the. Facebook spinoff draws new users to linkedin, there are a lot more people.

Other Channels – Twitter and, to a Lesser

Other channels – Twitter and, to a lesser extent, Instagram – offer easier visibility, but are still heavily trafficked. And all this ignores the fact that the user base is changing. Younger users are dominating new channels, and concentration and targeting of these mass markets continues to growHere’s the bottom line: Today, to get where you want to Belgium Business Fax List be on Facebook or Linkedin, you have to pay to play. So why buy social media? The number one reason to buy social media is that it’s relatively cheap compared to some search engine placements. You can spend a thousand dollars on Facebook with a far greater return on impressions and clicks than you would get from the same spend on Google.

This Is Due to the High Conversion Rates

Belgium Business Fax List

This is due to the high conversion rates. Conversion rate The common view these days is that Facebook is entering its agony as younger generations move on to new, more exciting platforms. However, don’t overlook the paid social networks on this proven platform. Facebook still has an overall conversion rate of 4.7%, almost 2% more than the next leading social platform Instagram with a conversion rate of 3.1%. That being said, paid social networks on Facebook can give you great value for your money. While Facebook has a high conversion rate, this rate is not the same across all industries. If you choose your platform solely based on overall conversion rates, you could be missing out on your target audience. If you miss your target audience, you will miss conversion opportunities.

Leave a comment

Your email address will not be published.