Winning the Game With Content Targeting on Youtube

Talking about the Cyprus B2B List convergence of video streaming and gaming as the catalyst for a new creative culture would seem a little obvious to many. After all, both encourage similar content consumption behaviors and lead to an almost fanatical level of engagement. However, what kind of magic happens when the two collide? This is precisely what we set out to explore. And it’s no surprise that the combination of the two is a marketer’s perfect match, opening up a wealth of new opportunities for brands to reach, engage and communicate with video game enthusiasts in a way which could not be realized. independently through each channel alone.

With Content Targeting, Marketers Can Now

With content targeting, marketers can now reach and engage the Cyprus B2B List coveted gaming audience like never before. That’s a big deal, if we said so ourselves! What exactly are gamers doing on YouTube? YouTube Gaming and Twitch are the two leading online video platforms for building gaming-focused communities. In 2017, zefr decided to dive into this somewhat uncharted territory. Monitoring the trend of watching gaming video content on youtube. It not only helped us understand the different types of. Conversations and communities that form around this type of content. But it also helped uncover the unique types of content, formats. And trends emerging in real-time around the gaming space.

In Our Analysis, We Found That This Content

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In our analysis, we found that this content resides on 24,000 channels , representing 189,000 video downloads and 94 billion views. We also wanted to understand what makes a platform like  Cyprus B2B List YouTube so unique and so important in building gaming communities, so we sifted through YouTube data to understand the most prevalent content consumption patterns within the gaming community. To our surprise (and delight), the data didn’t just skew in the direction of millennial men. Both men and women consider watching gaming content on YouTube an “active sport.” Here are some of the more interesting stats we came across.

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